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Thinking about translating your website? Here are 3 points to consider:

Does your product or brand appeal to a variety of cultures? If so, consider that in 2017, a record 66.6 million U.S. residents (ages five and older) spoke a language other than English in the home. The number has more than doubled since 1990 and almost tripled since 1980 (https://cis.org/Report/Almost-Half-Speak-Foreign-Language-Americas-Largest-Cities). Are you an e-commerce entity that

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